2025 Eyebrow Trends: The Styles Dominating Beauty Right Now
From bold and bushy to barely-there bleached, eyebrows are having a major moment in 2023. This year’s trends celebrate individuality—whether you’re embracing your natural arches or experimenting with avant-garde shapes. Let’s explore the styles shaping the beauty world and how to keep your brows camera-ready.
The Evolution of Brow Trends
Eyebrows have cycled from pencil-thin ‘90s lines to the Instagram-era laminated look. Today, diversity reigns: runways, red carpets, and TikTok feeds showcase everything from feathered fluff to minimalist strokes. Here’s what’s trending now:
1. Feathered Brows: The “Boy Brow” Goes Luxe
What It Is: Brushed-up, soap-style brows with a soft, feathery finish.
Why It’s Hot: Popularized by Hailey Bieber and Bella Hadid, this look mimics natural brow hair for a laidback-yet-polished vibe.
Key Look: Brows appear full but not overly structured—think “I woke up like this” meets editorial gloss.
2. Bleached Brows: Edgy Minimalism
What It Is: Brows lightened 2–3 shades lighter than natural hair for a high-fashion, otherworldly effect.
Why It’s Hot: Seen on Dua Lipa and at Mugler’s SS23 show, bleached brows challenge conventional beauty standards.
Key Look: Pair with bold makeup (think neon liner or glossy lids) for maximum impact.
3. Laminated Brows: The Slicked-Back Statement
What It Is: Brows are permed upward and set in place for a glossy, uniform look.
Why It’s Cooling Off: Once a must-have, laminations are now being swapped for softer, textured styles. Still popular for events but fading as “everyday” choice.
4. ’90s Revival: Thin, Tailored Arches
What It Is: Slim, high-arched brows à la Pamela Anderson or Naomi Campbell’s iconic ‘90s looks.
Why It’s Back: Nostalgia meets Gen Z’s love of irony.
Key Look: Use a fine pencil for precise lines—no blurry edges allowed.
5. Brow Cuts: The Slit Experiment
What It Is: Intentional vertical gaps shaved into brows, inspired by hip-hop and punk aesthetics.
Why It’s Trending: A favorite on TikTok (#BrowSlit has 120M+ views), it’s a rebellious twist on traditional grooming.
6. Natural Bushy Brows: The Timeless Classic
What It Is: Full, untouched brows with minimal grooming.
Why It Endures: Celebs like Zendaya and Lily Collins prove that embracing natural texture never goes out of style.
The Common Thread: Healthy Brows
Whether you’re bleaching, feathering, or shaving slits, brow health is non-negotiable. Over-plucking, harsh products, or frequent styling can lead to thinning—making it harder to jump on new trends.
Meet Your Secret Weapon: No36 Vegan Brow Serum
Want to experiment with 2023’s boldest looks without compromising your brow health? Our No36 Brow Serum ensures your arches stay strong, hydrated, and ready for any trend.
Why It’s a Game-Changer:
- 🌿 100% Vegan & Cruelty-Free: No animal testing or byproducts.
- 🚫 Free From: SLS, parabens, and synthetic fragrances.
- ✨ Key Ingredients:
- Peptides: Strengthen hair follicles for thicker, fuller growth.
- Castor Oil: Nourishes and conditions sparse areas.
- Aloe Vera: Soothes skin to prevent irritation from styling.
How to Use:
Apply nightly to clean brows. In 6–8 weeks, see denser, healthier hair that’s primed for shaping—or shaving!
Pro Tip: Pair with our No36 Lash & Brow Bundle for a complete eye-area glow-up.
Final Takeaway
2023 is all about brow expression—whether you’re channeling Y2K nostalgia or runway-edge. But remember: trends come and go; healthy brows are forever. Treat yours to clean, ethical care, and they’ll always be ready for their close-up.
Ready to Bolden Your Brows?
Explore the No36 Vegan Brow Serum and embrace every trend with confidence.